HFCB unveils new corporate identity

Housing Finance Group PLC has officially unveiled a new corporate identity, HFCB, in a move aimed at bringing its businesses under one unified brand. The rebrand, which has received all regulatory approvals, seeks to strengthen the group’s position as a fully integrated financial services and property company. Speaking during the launch in Nairobi, Group Chief Executive Officer Robert Kibaara said the new identity reflects the company’s growth journey and future ambitions.