- 3,055 viewsDuration: 2:07Naivas Supermarket has officially launched its Ni Kwetu campaign, describing it as a customer-centred initiative celebrating the retailer's 36-year journey with shoppers, suppliers, employees and the wider community. The supermarket says the campaign reaffirms its commitment to delivering quality, value and a stronger sense of belonging to Kenyan shoppers while recognising the support of customers and partners over the past three decades.