Why Cannes Young Lions competition is game changer for Kenyan creatives

The Cannes Young Lions competition is more than just a contest— it’s a launchpad for young creatives to showcase their talent on the world stage.

Speaking at the Cannes Young Lions Kenya competition held at EABL on Saturday, Emuron Alemu, Founder and CEO of Quollective Africa and Kenya’s official representative for the Cannes Lions Festival of Creativity, highlighted the global significance of the competition.

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