Investors are increasing their presence in Mombasa as Kenya pursues an ambitious plan to capture a larger share of the Meetings, Incentives, Conferences and Exhibitions (MICE) market. The sector is expected to attract more than 1.5 million delegates by 2030 under the National Tourism Strategy 2025–2030.
The opening of a new conference facility by Premium Inn in Changamwe highlights growing confidence in Mombasa as a leading business tourism destination. County Tourism Executive Mohamed Osman says the county expects visitor numbers to surpass five million by 2027, driven by investments in conference infrastructure and tourism services.
