Hard work is often glorified—but hustle without clarity, systems, or self-awareness is a fast road to burnout. In this unfiltered conversation, we interrogate the hustle myth and unpack the emotional exhaustion it masks. This episode brings to life real founder choices, breakdowns, and breakthroughs. These are battle stories from the frontlines—where hustle alone doesn’t win wars.
Founder Participants – “In the Arena”
Meet our Founders
1. Michael Macharia – HOST – Representing Technology & IT
https://www.linkedin.com/in/mikemachariaponea/
2. Suzie Wokabi – Beauty & Branding
https://www.linkedin.com/in/suziewokabi
Suzie brings a wealth of experience in founding and growing an iconic African beauty brand. Her journey through product innovation, corporate acquisition, and personal reinvention offers deep insight into the emotional weight and clarity required to evolve beyond hustle.
3. Kaboro Kariuki – Strategy & Consulting
https://www.linkedin.com/in/olivegachara?
Kaboro contributes sharp strategic thinking grounded in leadership advisory and systems design. His experience helping businesses rethink their models and mental frameworks makes him uniquely placed to dissect why hustle alone doesn't create sustainable outcomes.
4. George Ikua – Serial Entrepreneurship
https://www.linkedin.com/in/georgeikua
George brings deep entrepreneurial grit, having built and operated multiple ventures across sectors. His journey reflects a founder who understands risk, reinvention, and personal resilience. His lived experiences offer invaluable insight into how hard work without strategy can exhaust even the most driven.
#TheArena #TV47 #FoundersBattlefield
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